All toolsLose It!
Lose It!
Added Sep 1, 2026
Lose It! is a calorie counter whose homepage leads with saying, snapping, or scanning a meal, then setting a goal and tracking food. A free account exists, and Premium is a separate subscription.
- Price
- Freemium. Free to start. Premium is sold in the app and on the site. A single public dollar price was not on the pages that loaded on October 17, 2026.
- Platforms
- iOS, Web
Price source · checked 2026-10-17. Regional app-store prices can differ.
Where it fits
- Calorie and macro tracking · rank 05
Pick it when logging has to be a photo or a sentence. Check the Premium price in the app before you commit.
Pros
- Photo, voice, and barcode are the front door, which is what most people want from an 'AI' logger.
- You can sign up without paying.
Cons
- The price of Premium was not published on the pages that loaded.
- It tracks intake. It does not adjust targets from a measured expenditure model the way MacroFactor describes.